We are tired. Tired about the one-way PR machines that think that Twitter is just another forum to push their stuff out and we all just willingly say yes to that information.
Yes, we are tired. Tired of the @aplusk (which, btw, is SO 2009) and the @oprah (91 tweets! 91 tweets and 2 million followers) profiles that get the notoriety because the power of celebrity always wins out.
We say no. No the the one-way PR machines. No to the numbers game. No to the fact that celebrities all over Twitter make the biggest mistake ever on Twitter: they DO NOT TRULY ENGAGE and make real connections with people. That is, we should just be thankful and honored that celebrities should acknowledge us.
Last time we checked, we are all the same here on Twitter. Twitter is the great flattener, no one is better than anyone, and for the celebrities who think that they can maintain the same type of one-way communication with their base here on Twitter, we think that eventually you will be tuned out. Sure, people may will laugh at us and think we are nuts, but we ask you this: Who brings you the most value to your Twitter experience? The celebrity with 2 million followers or the person you just met who is actually interested in who you are and what you do?
That is why, as we are in our second year on Twitter, we have have encountered only one true celebrity who “gets it,” we mean really “gets it.” He is a music legend, one of the most prolific Latino musicians of our generation. He is is icon to many. And when I actually followed him, I was blown away by the fact that he actually took the time to respond to me via a DM and we have actually connected with @ replies on Twitter.
And for that sole reason, we say that @WillieColon is the BEST CELEBRITY ON TWITTER. I will put him up against anyone, yes, even @AlySSa_miLAno, who is considered by many as the darling and the best example of a celeb who “gets it.” (BTW, Alyssa and Willie have about the same number of tweets.)
Why do we love Willie and why should you follow him? Here are our reasons:
1. His humility and willingness to share with others.
2. His appreciation of his blessings and the gift he has been given.
3. When Willie is on Twitter, he shares and he connects.
4. He is the baddest salsa trumpeter ever.
But most importantly: Willie follows you back. He truly wants to connect. He doesn’t spend his time on Twitter with goofy tweets or PR plugs. He shares his wisdom, his personality, and himself. He uses his celebrity to reach out to people, but he never makes you feel that his celebrity is bigger or better than you.
Willie Colón is our #1 Twitter Celebrity Draft Pick. Simple as that.
Love Willie. He does get it and who doesn’t love Willie Colon. He is a legend!
In the Celebrity Twitter game, I choose Willie Colon. He is a testament to the essence of Social Media. Case closed.
I REALLY love Willie! Aside from the music legend that he is (I have all his music), he is an extraordinary human being. Very few people I know with so much knowledge about almost everything. He is a perfect example of a celebrity connecting on a social media with his followers on day to day human level.
Exactly. That is so true.
OMG! What an honor! Now I can be proud of my addiction! Thanks everybody! See you in Twittyhood at the Awards!
Jejeje, un placer. You kust proved our point about how you understand and practice the power of social media. So many people admire you and respect you. Everyone on Twitter should know this!
I don’t know Willie, although I just started following him and hope to learn more, but I agree with you 100%, engaging with people has been the biggest success I have had with twitter. Your philosophy of engaging first, like with a personalized DM, and ignoring numbers and people who blast out 100s of tweets in a row without engaging, is so refreshing. Great job, Julio!
That is the only way to do it, and I think you will find that a large majority of Twitter users feel the same way. Thanks for the comment!
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I agree 100%! I too was thrilled when he took the time to reply to my tweet. He is a legend in music and now in social media! I grew up listening to Willie and it is such a well deserved honor you have bestowed upon him, hermano! WE LOVE YOU WILLIE! 🙂
He sure is.
Great piece, hermano! I’ve long loved Willie’s music and appreciate you reminding us of those engaged members of the Twitter Universe who are worth the time to follow and interact with. Great tip… Thanks for sharing!
Willie knows social media and he is the best
I think Willie Colon is the best celebrity on twitterland! He shares his Wisdom and even jokes. Great musician! taking The time to reply and gives his political views always in a respectfull way (even when people aré reaaaallyyy rude) MAESTRO! : )
Yes, especially on the last point. Willie is wise yet passionate.