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Posts Tagged ‘Latina’


This is the LAST of the posts about Facebook engagement and which Latino-themed pages are the most engaging from a sample of pages that are commonly visited. Hopefully by now, I don’t have to explain much about this little experiment that started in March. But just in case, you can read about the background here. Let’s just get into it.

Who, among a sample of a few pages, is the most engaging Latino Facebook Page at the beginning of December? Let’s see below. Anything above 15% is really strong. Anything above 40% is outstanding. Anything above 40% is beyond ridiculous and on another level.

Ok, here is the the last and final list. It is December. (numbers based on page checks on December 8, 2012 from midnight-1 am EST; full disclosure: Latino Rebels is my organization. Also, this is just a data capture from a limited time window. We know that the “people talking about this” feature can fluctuate. This is not an exact science, but it does prove that having a highly engaged community will always benefit your brand, organization, group, etc.)

December’s Sampling of Latino Facebook Pages and Their Facebook Level of Engagement (FLOE)

  1. One Voice Radio: 293% (1,601 likes · 4,697 talking about this)
  2. Rico Puerto Rico: 259% (75,710 likes · 196,344 talking about this)
  3. Cultura: 275% (3,577 likes · 9,844 talking about this)
  4. Ford en español: 86.4% (4,515 likes · 3,904 talking about this)
  5. SoLatina: 80% (62,927 likes · 50,347 talking about this)
  6. Latino Rebels: 71.2% (26,512 likes · 19,003 talking about this)
  7. Pocho.com: 61.2% (2,919 likes · 1,785 talking about this)
  8. Pa’lante Latino: 46.2% (2,147 likes · 993 talking about this)
  9. El Diario NY: 39.2% (42,864 likes · 16,841 talking about this)
  10. MundoFox: 39% (78,876 likes · 30,751 talking about this)
  11. So Mexican: 29% (1,813,907 likes · 525,850 talking about this)
  12. NBC Latino: 23.3% (38,985 likes · 9,071 talking about this)
  13. National Hispanic Foundation for the Arts: 22.3% (3,953 likes · 881 talking about this)
  14. Fit Latina: 20.8% (1,627 likes · 339 talking about this)
  15. Disney World Latino: 17.1% (113,350 likes · 19,401 talking about this)
  16. Being Latino: 16.2% (82,695 likes · 13,390 talking about this)
  17. Gozamos: 15.6% (4,641 likes · 723 talking about this)
  18. People en español: 14.9% (204,598 likes · 30,431 talking about this)
  19. Univision News: 13.6% (8,546 likes · 1,164 talking about this)
  20. Presente.org: 12.1% (11,408 likes · 1,381 talking about this)
  21. Sofrito for Your Soul: 11.7% (9,881 likes · 1,159 talking about this)
  22. The Big Tino: 11.2% (61,837 likes · 6,911 talking about this)
  23. Think Mexican: 10.8% (5,541 likes · 597 talking about this)
  24. Cuéntame: 10.7% (94,670 likes · 10,173 talking about this)
  25. Proud to Be Latina: 9.5% (1,932 likes · 183 talking about this)
  26. Primer impacto: 9.2% (304,755 likes · 28,022 talking about this)
  27. Being Puerto Rican: 9.2% (22,557 likes · 2,092 talking about this)
  28. Mayo Clinic (Español): 9.2% (2,973 likes · 275 talking about this)
  29. Telemundo: 8.7% (377,842 likes · 32,732 talking about this)
  30. Despierta América: 7.7% (184,674 likes · 14,177 talking about this)
  31. Latina Bloggers Connect: 7.5% (2,181 likes · 164 talking about this)
  32. Univision: 7.1% (645,898 likes · 46,002 talking about this)
  33. CNN en español: 7% (1,288,763 likes · 92,838 talking about)
  34. Mexican Word of the Day: 7% (1,321,428 likes · 92,523 talking about this)
  35. Mamiverse: 7% (19,600 likes · 1,368 talking about this)
  36. SpanglishBaby: 6.9% (8,242 likes · 565 talking about this)
  37. Los Pichy Boys: 6.9% (17,322 likes · 1,197 talking about this)
  38. Remezcla: 6.7% (12,310 likes · 827 talking about this)
  39. Latina: 6.7% (79,384 likes · 5,343 talking about this)
  40. News Taco: 6.4% (4,416 likes · 283 talking about this)
  41. HuffPost Latino Voices: 6.3% (9,026 likes · 565 talking about this)
  42. Cosmo for Latinas: 6% (10,812 likes · 645 talking about this)
  43. Voto Latino: 5.7% (53,762 likes · 3,070 talking about this)
  44. VOXXI: 5.5% (13,572 likes · 748 talking about this)
  45. Mun2: 5.2% (256,290 likes · 13,421 talking about this)
  46. Latina Mom Bloggers: 5.2% (1,590 likes · 82 talking about this)
  47. Ask a Mexican: 5.1% (37,772 likes · 1,922 talking about this)
  48. Calle 13: 5% (1,725,044 likes · 86,944 talking about this)
  49. Es el momento: 4.2% (15,355 likes · 644 talking about this)
  50. Immigrant Archive Project: 4% (12,475 likes · 493 talking about this)
  51. Hispanicize: 3.8% (5,372 likes · 205 talking about this)
  52. National Council of La Raza: 3.5% (21,947 likes · 752 talking about this)
  53. Pitbull: 3% (26,094,325 likes · 790,462 talking about this)
  54. Fox News Latino: 3% (72,218 likes · 2,201 talking about this)
  55. El Gordo y la Flaca: 2.7% (354,425 likes · 9,774 talking about this)
  56. New Latina: 2.6% (4,721 likes · 123 talking about this)
  57. Hispanically Speaking News: 2.2% (3,250 likes · 72 talking about this)
  58. Somos Verizon Fios: 2.1% (49,690 likes · 1,035 talking about this)
  59. Latina List: 2.1% (3,095 likes · 66 talking about this)
  60. Toyota Latino: 1.5% (75,708 likes · 1,107 talking about this)
  61. Latino Justice: 1.3% (2,684 likes · 36 talking about this)
  62. Shakira: 1.2% (57,369,298 likes · 694,870 talking about this)
  63. Selena Gómez: 1.2% (36,542,613 likes · 452,137 talking about this)
  64. Papi Blogger: 1% (855 likes · 10 talking about this)
  65. American Latino Museum: .008% (122,115 likes · 1,099 talking about this)
  66. Latinos in Social Media: .006% (150,728 likes · 924 talking about this)

Thank you to all who followed this little experiment this year. Happy 2013!

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Ok, hopefully by now, I don’t have to explain much about this little experiment that started in March. But just in case, you can read about the background here. Let’s just get into it. 

First, let’s check in on the Facebook page of George Takei, the KING OF FACEBOOK. His latest numbers as of tonight: 2,640,051 likes · 2,898,569 talking about this (that is a 109% FLOE, another great month for the Facebook Page King). Basically, if your Facebook Level of Engagement (FLOE) is at around 15%, you are doing ok. If you are between 20%-30%, you are doing really good. After that range, you start doing extremely well, and the key is to keep that exceptional level of engagement consistent for months. I do a lot more explaining about this here, if you want to read more about it.

Ok, here is the September list (numbers based on page checks on September 3, 2012 from 10pm-11pm EST; full disclosure: Latino Rebels is my organization. Also, this is just a data capture from a limited time window. We know that the “people talking about this” feature can fluctuate. This is not an exact science, but it does prove that having a highly engaged community will always benefit your brand, organization, group, etc.)

September’s Sampling of Latino Facebook Pages and Their Facebook Level of Engagement (FLOE)

  1. One Voice Radio: 1215% (932 likes · 11,330 talking about this) YES, you read that correctly: 1215%
  2. Cultura: 403% (516 likes · 2,080 talking about this)
  3. Rico Puerto Rico: 273% (29,172 likes · 79,423 talking about this)
  4. Fit Latina: 118% (1,417 likes · 1,671 talking about this)
  5. Pocho.com: 67.1% (2,355 likes · 1,580 talking about this)
  6. Latino Rebels: 62.8% (18,833 likes · 11,835 talking about this)
  7. SoLatina: 55% (61,893 likes · 34,056 talking about this)
  8. Cuéntame: 48.1% (83,519 likes · 40,177 talking about this)
  9. So Mexican: 36.3% (1,348,232 likes · 489,216 talking about this)
  10. Gozamos: 34.8% (4,279 likes · 1,488 talking about this)
  11. Sofrito for Your Soul: 33% (9,236 likes · 3,051 talking about this)
  12. Presente.org: 26.2%(10,186 likes · 2,673 talking about this)
  13. Think Mexican: 23.7% (5,171 likes · 1,228 talking about this)
  14. NBC Latino: 22.4% (5,281 likes · 1,183 talking about this)
  15. Being Puerto Rican: 18.6% (21,049 likes · 3,911 talking about this)
  16. VOXXI: 18.4% (6,628 likes · 1,221 talking about this)
  17. Being Latino: 16.6% (77,203 likes · 12,853 talking about)
  18. Voto Latino: 14.5% (49,267 likes · 7,131 talking about this)
  19. Telemundo: 13.4% (332,037 likes · 44,648 talking about this)
  20. Primer impacto: 13.2% (221,461 likes · 29,145 talking about this)
  21. Remezcla: 12.7% (11,313 likes · 1,434 talking about this)
  22. El Diario NY: 12.1% (5,472 likes · 665 talking about this)
  23. HuffPost Latino Voices: 11.7% (7,624 likes · 890 talking about this)
  24. National Hispanic Foundation for the Arts: 10.5% (1,651 likes · 174 talking about this)
  25. Despierta América: 10.9% (118,296 likes · 12,903 talking about this)
  26. Pa’lante Latino: 10.2% (1,741 likes · 177 talking about this)
  27. Disney World Latino: 9.9% (67,269 likes · 6,673 talking about this)
  28. SpanglishBaby: 9% (6,020 likes · 545 talking about this)
  29. Mayo Clinic (Español): 8.6% (1,683 likes · 144 talking about this)
  30. The Big Tino: 8.6% (73,258 likes · 6,281 talking about this)
  31. Mamiverse: 8.2% (19,055 likes · 1,588 talking about this)
  32. Es el momento: 8.2% (12,393 likes · 1,014 talking about this)
  33. Los Pichy Boys: 7.8% (14,142 likes · 1,110 talking about this)
  34. La Cosmopolitana: 7.1% (1,308 likes · 93 talking about this)
  35. People en español: 7.4% (175,437 likes · 12,945 talking about this)
  36. News Taco: 5.6% (4,285 likes · 241 talking about this)
  37. Mexican Word of the Day: 5.1% (1,327,148 likes · 67,775 talking about this)
  38. El Gordo y la Flaca: 5.1% (314,655 likes · 15,955 talking about this)
  39. Univision: 5% (539,442 likes · 26,901 talking about this)
  40. Cosmo for Latinas: 4.9% (8,490 likes · 413 talking about this)
  41. Univision News: 4.5% (6,586 likes · 294 talking about this)
  42. Somos Verizon Fios: 3% (43,878 likes · 1,312 talking about this)
  43. Pitbull: 4.7% (23,139,400 likes · 1,097,554 talking about this)
  44. Mun2: 4.6% (226,089 likes · 10,413 talking about this)
  45. National Council of La Raza: 4.5% (19,398 likes · 868 talking about this)
  46. Latina List: 3.9% (3,001 likes · 116 talking about this)
  47. Immigrant Archive Project: 3.3% (12,083 likes · 393 talking about this)
  48. Mi Casa Broadcasting: 3% (4,181 likes · 125 talking about this)
  49. Ask a Mexican: 2.9% (36,717 likes · 1,051 talking about this)
  50. Latina: 2.8% (71,084 likes · 2,003 talking about this)
  51. Fox News Latino: 2.7% (66,227 likes · 1,811 talking about this)
  52. Calle 13: 2.6% (1,296,404 likes · 33,507 talking about this)
  53. Ford en español: 2.4% (1,702 likes · 40 talking about this)
  54. American Latino Museum: 2.1% (120,899 likes · 2,580 talking about this)
  55. Hispanicize: 2% (4,680 likes · 92 talking about this)
  56. Vitera: 1.4% (4,553 likes · 65 talking about this)
  57. Hispanically Speaking News: 1% (3,015 likes · 290 talking about this)
  58. Selena Gómez: 0.5% (33,505,726 likes · 182,930 talking about this)
  59. Shakira:  0.07% (54,282,133 likes · 381,544 talking about this)
  60. Toyota Latino: 0.006% (74,885 likes · 477 talking about this)
  61. Latinos in Social Media: .005% (140,474 likes · 771 talking about this)

If you would like me to add your page to this list, just let me know with a comment to this blog.

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