Posts Tagged ‘Soledad O’Brien’

Ok, we were fooling around tonight with Klout since there is a very cool possibility that Klout CEO Joe Fernandez will soon grace this blog since we wanted to do an interview about Klout and online Latinos. So just for fun, we checked the Klout score for @julito77 (61). That account has been around Twitter since October, 2008, and it’s pretty solid score. Then we checked @fbnovel, the Twitter account for FRANKY BENÍTEZ and after just joined on January 2 of THIS YEAR, already has a Klout of 55. And it’s a book! Go figure.

Anyway, to honor the “old Twitter” and the “new Twiter,” we decided to add the following follows and amazing Twitter accounts to follow. The “old school” list is the original group of people who made Twitter so wonderful for us in late 2008, early 2009. They will be forever known as The Posse to me, my first REAL friends on Twitter (btw, I have met them all in person). The “new school” list recommends some great new profiles that we have met through @fbnovel.


“Old School” Profiles Profiles to Follow from @Julito77

  • @ginidietrich: Oh, Gini, life without you would be like Martin without Lewis Simon without Garfunkel and Donny without Marie. Enough said. There is no one funnier, spunkier, savvier, or smarter than you on Twitter. Follow at @ginidietrich.
  • @justinthesouth: The most giving person I know on Twitter. Justin is family. He also loves the Red Sox, and there is no one nicer online. Simple as that. Follow at @justinthesouth.
  • @adriandayton: I will be honest with you, Adrian had like 18K followers when I reached out to him.  I had like 100. I am go glad I did. Adrian is so intelligent, authentic, and knows social media. We have also been to a football game together and one of my dearest friends. You can follow Adrian at @adriandayton.
  • @EOCMello: The first time Jeff tweeted me, it was love at first Red Sox. Not only do we share a love for the Pats and the Sox, Jeff has always made me laugh and he truly understands the transparency that is social media. One of the best on Twitter. Follow at @EOCMello.
  • @sarahrobinson: She makes me laugh and she made me think about how best to use social media to be yourself. I love her Southern charm and wit. Follow her at @sarahrobinson.

“New School” Profiles to Follow from @fbnovel

  • @Eva_Smith: Eva has quickly and authentically become a loyal supporter and reader. Yeah, she is on the dedication page. By the way, she also knows social media well. Very well. Follow her at @Eva_Smith.
  • @M_Gideon: I love following new writers who are starting on twitter and this writer also has a very good story to share. Some very poignant prose. Follow at @M_Gideon.
  • @charlievazquez: Yup, this NY Boricua (WEPA!) is the co-prophet of #LatinoLit and his support and passion for what he does is a model to us all. Psst, he is also a GREAT poet and write. Follow at @charlievazquez.
  • @tcravet: Another part of the #LatinoLit literati, I am fascinated by this very talented Latina. Here’s to good books! Follow at @tcravet.
  • @chela816: An old Twitter friend who is a new Twitter friend and loyal reader and supporter of the novel. Like her bio says: she is a conquistadora. Good to have her on our side. Follow her at @chela816.

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We want to take a moment and dedicate this ViavViernes to the amazing job that @GlobalHueLatino did to share these “sobremesa” interviews of Soledad O’Brien and her thoughts about “Latino in America.” We think this is a fabulous way to share the discussion and issues, and we hope that what has occurred the last few weeks will led to more open and authentic solutions to the many challenges of what it TRULY means to be “Latino in America” in the 21st Century.

See the videos below and let us know what you think?

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For more information about these videos, this EXCELLENT blog from GlobalHue Latino sheds more light: Sobremesa with Soledad O’Brien.

¡Que viva viernes!

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We are perplexed, truly perplexed about how major media organizations are using (or better yet, not using) social media to connect with their viewers to the fullest. We can offer several reasons, but we think the answer is simple, and it makes sense: media organizations have always pushed out information on a one-way street and the consumer has digested the information. That model is so different from the basic tenet of social media, which espouses a two-way relationship, and a scenario (gasp!) where the viewer generates the content, the issues, the questions, and pushes back.

We offer a case study: The Official Facebook Page of Soledad O’Brien. We have include two screen shots of this page, which, by the way, O’Brien or anyone in CNN has updated since July 23, and it has over 5,000 fans! Let’s repeat that again: the Facebook page of CNN’s talented news star, who just completed a much-publicized “Latino in America” series, has not been engaging on an official Facebook site that has over 5,000 fans for close to 4 months.

Here is the page’s current front page:


And here is the next page that shows its fans and their posts. Notice that people have wanted to connect and engage with the CNN star, offer an opinion about “LIA” or just say hi. But nothing. Nothing. No engagement, no connecting.


So what can we conclude? There are so many things we would like to add, but we will offer this big takeaways:

1. CNN dropped the ball on it’s Facebook strategy for “Latino in America.” Sure it might have a LIA site, but to not do simultaneous posting on O’Brien’s site was a missed opportunity.
2. Facebook is a prime stop for millions and millions of people. It is more unfiltered and honest than say, CNN’s official site. CNN could have tried to answer the questions and issues that have been raised all over Facebook about CNN’s spotty job on “LIA.”
3. Why don’t major news organization stay consistent with social media? Is it because it takes too much time and the return has not been immediate? Or that they are afraid of losing control? There has to be a reason, and once again, we find that the lack of 100% true engagement by CNN is only proves that social media is still new, still fresh, and in the end, different players could be the driving forces of the next media revolution and guess who might be missing from that wave? Yup, CNN.

Ok, I’m sure CNN will say that this official O’Brien page was not the main Facebook page for “Latino in America.” But then, here’s a thought: DELETE the page.

Don’t be afraid to engage and discuss outside of your media cocoons. Dive into the pool, and stay there. Don’t get out of the water because it’s hard work. In the end, people will eventually start thinking less of your brand, and what do you do then?

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We have already heard from several members of LATISM that last night’s Global Hue Latino event with Soledad O’Brien went well. We are hoping that it opens new paths to show the power of what social media can do to present and dissect information among a large group of people.

One thing that we would like to say to Ms. O’Brien is this (and we see this with all the respect in the world): if you start tweeting in Twitter, then stay on Twitter. We are interested as to why Ms. O’Brien’s Twitter account hasn’t had a new tweet since October 21, when for the last week, the post-show interest in what “Latino in America” tried to do has never been stronger.

This would have been a perfect time for CNN and Ms. O’Brien to truly engage their viewers, to provide more insight, to, in fact, present their story and maybe calm some of the frustration that has been felt by many Latino viewers who have seen the show. Instead, the O’Brien account, which could have been the Twitter hub to actively connect with viewers, basically has just become a static place to promote the show.

We feel that this was a lost opportunity for Ms. O’Brien, and hope that she comes back to the Twitterverse, follow the people who have shown much interest in what she has done, and really start responding to what is out here. We think that will help to broaden the dialogue and show that here in social media, it is all about the individual and what each person can truly accomplish, if given the forum, the tools, and the desire to authentically connect with others.

We keep hoping.

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OCTOBER 29, 2009: A great night in NYC. Global Hue Latino is hosting an event tonight with Soledad O’Brien to discuss “Latino in America.” This invite-only event is going to be attended by several members of LATISM = Latinos in Social Media. We thanked Global Hue Latino for the invite, but we are at a charity event tonight in Boston.


We would like to commend Soledad O’Brien (fellow Harvard alum, go Crimson!) for her efforts to spread the word about the issues surrounding the “Latino in America.” We have shared our thoughts on several blogs here, like Latino Success Stories, and we hope that CNN improves on its coverage of Latinos in America.

So, what questions would YOU ask if you could attend the event tonight?

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It’s too late. The story that won’t go away for CNN is just getting stronger and stronger. And it is not just traditional media that is leading the charge for answers. The Latino blogosphere has been hot, red hot. Want some proof? Here are just a few examples:

2,555 views in less than 7 days? We think that is moving the needle. What do you think about what Mike Robles had to say about CNN’s “Latino in America?”

Sure, there are some who think his language was strong, but from what we have seen, the honesty of what Robles says has struck a chord with people.

Want proof? Check this links out:

Being Latino Open Comments to Soledad O’Brien
Being Latino and Ideas for Next Latino in America Show
Averarge and Boring Latino in America
One Tweet, One Post, One People
An Open Letter to Soledad O’Brien
National Institute for Latino Policy members respond to CNN’s “Latino in America”

And click here for the latest on CNN Latino Hypocrisy with Lou Dobbs, check out Basta Dobbs

So, there is a lot to share? What do you think? Let us know.

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It has been quite a week here on this blog and many Latino blogs all over the Internet. CNN has achieved its objective: generate interest and buzz about Latino in America. Well, we think they got it and more (but not the ratings), for good reasons and bad ones. Here are just a few examples:

1. The Basta Dobbs movement has garnered some incredible national attention this week, with articles such as the The New York Times, and it seems that CNN doesn’t know what to do about it. It has led to a debate that doesn’t appear to disappear as much as Time-Warner would like it to, and there is a growing feeling from many that CNN was trying to do a “double-switch” here: that is, let’s give Latinos a glossy series about themselves, but try to sweep Dobbs under the rug. We think this trend and story won’t go away with Twitter and Facebook (it has gone viral and it has grown). See for yourself and decide.

2. Another bigger issue is how much debate has been on Twitter regarding Latino in America, from both sides of the argument. As with any review of the show (and our review was that the show was incredibly uneven in trying to portray a more complete picture of the Latino community in America), the streams, tweets, and updates were all over the place. We do think that this interest and activity on social media networks only generated a need, a desire by many to tell their own stories, which is why Latino Success Stories was formed. We do want to respond to a few things about this blog post:

We at no point think that what CNN showed (real issues of immigration, youth, racism, hate crimes) was not newsworthy. What we take issue with (and what so many others took issue with) was that this was a lost opportunity by an influential news giant to present a more balanced view of the complexities of being Latino in America. That is all. That is why we told ourselves, if CNN won’t do it, then we will use social media to spread the word and tell people to share their stories with others. WE will balance the coverage, we will try to celebrate people who battle all the issues that would keep people down and in fact, overcame them.

Unlike CNN, we will welcome dissenting opinions about this issue, but we do find it strange that CNN is trying to downplay both the Dobbs issue and that fact that “Latino in America” really didn’t satisfy all its viewers. It is safe to say that even though we admire the attempt by Soledad O’Brien and CNN to try and present a 4-hour news program about Latinos in the US, we feel that the feelings of frustration, anger, and sadness from Latinos who saw the show are just as valid as the feelings of pride and joy that others are feeling.

That is why we are doing it and that is why we will continue to do so. And we will ALWAYS present any information from anyone on our site, since if you think we only have the mainstream media to share our views, ideas, stories, opinions, then you don’t know the power of social media.

YOU ARE THE POWER! That is what social media is about. Don’t rely on the mainstream media to tell your story. Tell it yourself and shout it out from the rooftoops.

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